The Rushing Hour

Founded by creative entrepreneur Jacalin Ding, The Rushing Hour is an Australian women’s ethical clothing label producing chic office-friendly clothing, sustainably.

The Rushing Hour values ethics, sustainability and transparency. The Rushing Hour doesn’t use photoshop to alter their models, they don’t rush their production, and they have even pulled the brand off a large fashion retailer because they didn’t believe in mass-producing in order to stay relevant on their website. The Rushing Hour’s factory is located in Laishan Town, Yantai, in north east China. Jacalin is proud to work with this factory that understands her need for low production and high standards. When it comes to fabrics, The Rushing Hour uses eco-friendly materials including deadstock fabrics, recycled/repurposed materials and organic and ethically grown fabrics to bring their women’s garments to life.

The Rushing Hour is a clothing label for the modern day woman; the woman who doesn’t want to sacrifice on her ethics, morals or values in her wardrobe.